Monthly Archives: November 2010

Project 8 – The Annotated Image

from the David Byrne Powerpoint presentation E.E.E.I.

With a partner, create a slideshow of around 20 images in which the same, difficult-to-identify image occurs at least 5 times. Your repeating image can be found or created/altered.

The goal is to use choices of sequence and narration to get us to see this image differently each time, to unfold a new dimension of the image, to let us see a different thing in it, to understand it in a new narrative.

Your slideshow should be very scripted, written for a performance. Use text  or don’t use text, but either way use your written speech and your slides to construct a consistent identity.

For your slideshow, use Powerpoint, Keynote, Prezi, or any tool of your choice. (Just don’t read from the slides aloud.)

Some ideas for possible approaches:

  • create a fictional identity for yourselves, or a fictional organization/institution to represent, report on. make it hard for us to tell what’s “real.”
  • explore all the crazy cheesy things that Powerpoint can do, then see if you use them without irony.
  • take your project extremely seriously and try to use it to defamiliarize yourself with a familiar image, or to try and discover deep meaning in an everyday, banal object
  • create an elaborate narrative or story for which the images serve as illustrations
  • don’t talk about the images at all, but time your slideshow to create interesting juxtapositions or clashes between word and image

The MOST important aspect of this project is the presentation. Practice, be prepared to perform it with enthusiasm, clarity, and precision. You may choose one of your team to do the talking, or both talk, or have someone else talk.

Due presented in class, Mon Dec 6

Schedule for final weeks of the semester

mon 11/15 – present ideas for Project 7 in small groups. discuss/critique. if time permits, view Christo documentary

wed 11/17 – introduce Project 8 (powerpoint presentation). tech demo of presentation technologies


mon 11/29 – screening

wed 12/01 – work session. (instructor away)

mon 12/06 – Crit for Project 8 / powerpoints

wed 12/08 – Crit for Project 7 / site projects

Project 7 – Worksheet and more

For Monday’s class, please have completed this worksheet, and be prepared to pitch/explain your project in class.

Also, for your reference, here are some of the artists and designers covered yesterday in the slide talk. Google them to learn more, or better, find a book in the library.

Dennis Adams
Shimon Attie
Krzysztof Wodiczko
Billboard Liberation Front
Kay Rosen
Jenny Holzer
Felix Gonzales-Torres
Shep Fairey
Claes Oldenburg
Matt Mullican
Daniel Buren
Alfredo Jaar
Harmen de Hoop
Lawrence Weiner
Gordon Matta-Clark
Diller and Scofidio
Wim Delvoye
Hans Haacke
Group Material
George Legrady
Urban Screens

Today’s Slides, and an optional reading

Will There Be Condominiums in Data Space (1982) by artist Bill Viola. (On memory and media)

Today’s slides as a PDF here.

Project 7 – Public Image Ltd. (Memory)

image from Guardian article

Create a proposal for a large-scale printed project for a specific public space that addresses the theme of memory. Using a medium of your choice – vector/raster graphics, or even physical media – you are to create both the image(s) to be displayed and a realistic mockup for presentation of your proposal. Present your final as a poster that includes your project’s title and at least three different simulated views of of your completed project. Your poster should also include a shot of the site in an unaltered state.

Consider the following parameters:

  • The budget for your project is a maximum of $50,000. If you come out under budget that’s OK, but you should aim to spend at least half of the budget. (Your measurements can be approximate, as long as they are informed.)
  • Full-color prints for your final project cost $5 per square foot.
  • Single color or greyscale prints for your final project cost $2 per square foot.

For reference, a single image covering the side of our art building would measure approximately 200 feet wide by 50 feet tall, or 10,000 square feet.

You may cut your print up into as many pieces as you like, or propose one single image. As such, the project could exist throughout an entire city – one window on every building, for example, or on every bus shelter, billboard – or across a single building’s facade.

You may mount your project anywhere that you might consider public, on any stationary or moving object.

You may work with a partner if you like. The final project will be due printed Dec 6 (though there will be intermediary deadlines before that, as well as another project you’ll be creating for a powerpoint-like presentation.)

Your site of choice doesn’t have to be local or on-campus, but you will need hi-resolution photos from multiple angles of the site, so consider that in your choice of situation.

Stay tuned for a design questionnaire and some additional prompts/ideas in class.